clinical data has shown that childhood obesity is directly linked to adult obesity, and the negative, life-threatening health issues that arise as result of being an obese adult.

Childhood obesity has  multifactorial causes including genetics, inactivity on the part of the child, targeted advertising of unhealthy foods by food companies, and schools who fail to maintain strict dietary guidelines in lunches.

to reduce cases of childhood obesity, involvement from all stakeholders is required. this includes the government, health officials, food companies,
​children, parents, and schools.

we believe p.l.a.y cali will cause a positive chain reaction, and we would like to kick off this exciting venture the way we jump into most things in life...

with a little play!
Childhood obesity has  multifactorial causes including genetics, inactivity on the part of the child, targeted advertising of unhealthy foods by food companies, and schools who fail to maintain strict dietary guidelines in lunches.  In order to reduce cases of childhood obesity involvement from all stakeholders is required.  This includes, the government,  health officials, food companies, the children, parents, and schools. Clinical data has shown that childhood obesity is directly linked to adult obesity, and the negative, life-threatening health issues that arise as a result of being an obese adult. 
Photos used under Creative Commons from meaduva, David Salafia, markomni